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Posts Tagged ‘selling’

Selling Sex?

In iPhone, Web Design on January 7, 2008 at 3:15 pm

We’re in discussions with a client who wants a website for an escort agency. Immediately this brings up a lot of questions – we’re not dealing here with an engineering firm or accountancy with straightforward requirements.

Selling Sex

Thing is, in every case, where we design a website we have to delve into the minds of the likely visitors, what will be attractive to them, and how we can make sure the website performs. Often it’s straightforward – the client sells something we use in our day to day lives. If it’s an accountancy firm… well, we use accountants, we know what does and does not wind us up about them. We’re also doing sites for denture specialists and although we don’t need them, we can find people who do and ask them what they like.

But this is the sex industry and you can’t just go up to people in the street with a questionnaire and ask them lots of prying questions. You’re likely to offend, or even be on the end of aggressive behaviour. And none of us in the office have ever bought sex services – we’re pretty much the kind of people who only pay for things we can’t get for free…

And that’s just one problem. The next is to ask ourselves how closely we want to be involved in this industry. In effect, we’re selling sex. Ok, technically in the escort business you’re just selling ‘company’ but it doesn’t take long to realise that this isn’t really how it works. The girls exercise some choice, it seems, and if the guy sucks, she doesn’t, basically.

How Would People Access This Site?

Other factors include access to the site – we can assume that access from home pcs may not be popular – instead, should the site provide good support for mobile phones so that potential clients can find the site a little more, erm, discreetly? With the iPhone perhaps? If that’s the case then that means no Flash (regardless of the client’s taste for shiny doodahs), tight bandwidth control, easy touch navigation (fnar!) and so on.

If we get the dots dotted and the tees crossed on the contract, we’ll let you know how it went.